One of the best marketing strategies for online businesses is article submission. Since it is so affordable and easy, article advertising is a great method to use. To give article submission a try, just utilize the ideas that follow below.
You should use “no follow” links if you want users to leave comments on your page. Spam links are all too common, so you can do your part to point them out to web crawlers. Doing so will allow you to ensure that your site’s reputation is not compromised by spam sites.
The urge to flood indexes with copies of the same article must be resisted. It’s true that there are many indexes where marketers can post their articles. Posting the same article to hundreds of directories just makes you look like a spammer. If you do this, search engines will discount your links and lower your ranking.
If national or local celebrities are seen using your product, do not fear asking permission to pass that fact along. Unpaid endorsements like these can really help your sales. However, never claim that a celebrity uses your product whenever they actually don’t because this can cause all kinds of legal problems.
When seeking information from many sources on article advertising, make sure to save a copy somewhere of any post, e-mail reply, or comment that you write. These can be used in your articles. This is referred to as “Private Label Rights” (PLR). Your blurbs will make good content.
Article promotion success is found after trying again and again. The learning process, with its ups and downs, will teach you how to produce and market quality articles. When you know what works the best for you, you can tailor your articles and your writing to achieve these goals.
Keep your article on one page only. This practice is tempting, because more pages means more territory for advertisements and search engine optimization keywords. Readers are often annoyed at multiple page articles, so there are benefits to single-page articles. If you do decide to split your article up, give readers a link they can use to view the entire article on a single page.
Include your bio on every article. Tell the reader a little bit about yourself, and include a link to your website. Readers who like your article should check out your site. By having the link handy, you make it easy for readers to just click on the link to visit your site. Articles that have author bios seem more personal and let readers feel more connected to you.
When pushing your articles, give them eye-catching, interesting titles that will catch a person’s interest. This means they will already be interested in what you have to say and genuinely desire to read the article.
If you have published many articles, consider publishing an eBook that features your articles. If you are developing a newsletter email list, the eBook can be offered as a free resource for signing up.
A hard sell approach is a big mistake in article promotion. When you give great information and content, your articles will sell themselves by providing solutions and answers for the reader. Giving your readers the impression that they have stumbled onto a canned sales pitch will be counterproductive.
Set a goal to write and submit an article daily. This can help your product get noticed, as you want to have a high amount of articles over time.
Be sure not to limit your directory submissions. There are many directories available that could use your submissions. By doing this, you expand your audience.
Proofread, proofread, proofread! Especially if you’ve hired someone to write for you. If you do not proofread them first, your quality could vary dramatically. Pay is also a determining factor when it comes to quality. Always be sure to read the article prior to posting it for all to see. Never plagiarize, of course, and double and triple check your work.
Write your articles with a little bit of personality. If you’re not sure how to do this, don’t worry–there are a couple of different ways. Try writing about what you wish to do in the future, where you’ve been, what you’re interested in or anything that you think is interesting. Adding a personal touch allows your readers to get to know the “real” you.
Your articles have to feature a decent level of writing skill. Make sure your articles have great grammar and perfect spelling, as errors reflect on you and your brand. You want customers to always think positively about you.
Do not use the term “in conclusion” when you are at the end of an article. This is a red buzzer phrase that will alert readers that your article is almost over, and they just may stop reading and miss something really important. It is okay to write a conclusion paragraph, just do not use this wording. Make it easy for them to continue to read, so they will come to the ever-important author resource box where they may enjoy another story by you.
Find images to add to your article posts whenever possible. You can find many free stock images on the Internet. An image can gain the attention of a reader who may be browsing and entice them to read more. When people see a photograph, they’ll be more interested in the content.
In summary, article advertising can be extremely useful for a business. Writing articles is simple, affordable and very efficient. The tips you just read should help you create quality articles and share them with your audience.